Corporate Web Design
A recent study shows that a website is the most-read publication a company produces.
In a world measured in microseconds, a first impression means everything. What does your website say about your company?
At Indulgent Beauty Designs, each corporate website solution we create is custom tailored to your needs and expectations. We do this by communicating with our clients, and by getting to the bottom of just what it is you would like to achieve. This, in theory, is a straightforward process. However, it is often met with vague and ambiguous responses. But by asking the right questions, we are able to focus our efforts to give you the most amazing outcome on the web.
- Will your website be primarily informative or interactive?
- Will the bulk of your visitors be familiar with your company?
- Do you have a target population Demographic?
- Do you have a target Geographic area?
By starting each project with the end result in mind, we then work backwards to ensure that each step taken is one that will get us closer to that goal. Here you can preview some of the steps of the Corporate Web Design Process:
Corporate Website Questionnaire
Every one of our projects begins with a detailed questionnaire. This is an essential part of the process. Knowledge is power, and we like to arm ourselves with every peice of information about your company's goals as we can. This will allow us to develop a tailored plan-outline for your company that will contain specific steps we will take to help achieve the goals specified.
Corporate Website Design Mock-up
The next step is creating a visual design proof of your new website. We rely heavily on information extracted from our questionnaire from Step 1. We take into consideration your design preferences, target audience, corporate identity, and many other factors when determining the visual aspect of the site. These can all play a role in selecting color schemes, layout structure, navigation hierarchy and the overall look and feel of your website. Our designers are professionals with years of involvement in the web design industry. After approval of the design mock-up, we move to the programming stage.
The project is now in the hands of our talented programmers. Your website is coming to life. Whether your needs call for a custom content management system (CMS), an integrated blog or forum, social network streams or an eCommerce shopping cart, our developers are laying the foundation for your online success!
Testing, Launch and Training
After passing the development stage, the files are now moved to a test server. Your site's functionality is tested using different operating systems, browsers and even geographic locations to simulate a real-world environment. All aspects of the website must pass a rigorous checklist, ensuring that everything functions as expected under the most demanding conditions. Next comes the official site launch. Indulgent Beauty Designs will now perform training on website operation & updating. As an added service, we will come to your location and train your organization on-site. To ensure your online success, we provide free technical support for the first 30 days after launch.
Marketing Your Corporate Identity
So you have an amazing website with quality content and useful features, now what?!
Similar to building a casino at the north pole, a great web presence without a solid marketing plan will diminish any returns you see on your investment. Going back to your goals in Step 1, we can create and implement a marketing strategy that will drive target users to your new website. From here we can monitor conversion rates, leads generated and user activity. With the right combination of organic SEO, PPC Programs, and Print Advertising you can rest assured that we can develop a plan that's right for your business.